Editorial policy

Our guides exist to be useful, not to rank. In practice those goals mostly agree, and where they conflict we choose usefulness. This page explains how the content is made.

How we research

Technical claims about model behaviour, such as supported durations and input modes, come from the published documentation for each model and are checked against the product. Claims about other tools come from their own sites, and we say when we are relying on those.

Craft advice about prompting, style and structure comes from generating a large number of videos and noting what reliably changes the output. Where something is a judgement call rather than a measurable effect, we frame it as one.

What we will not do

• We do not invent statistics. If we cannot point to a source for a number, we do not publish the number.
• We do not fabricate testimonials or reviews. Any quotation attributed to a person is from a real person who agreed to it.
• We do not misrepresent competitors. Our comparison guides rely on what other companies publish about their own products, say that we make one of the tools, and tell readers when another tool is the better choice.
• We do not hide limitations. Several of our guides say plainly where AI video fails, including where that argues against using our own product.

Keeping content current

Model capabilities move quickly. Every guide carries a visible "updated" date, and we revise pages when the underlying behaviour changes rather than leaving stale advice in place with a refreshed timestamp. Substantive revisions change the content, not just the date.

Corrections

If you find something wrong, email hello@theaivideomaker.com. We correct factual errors promptly. Where a correction materially changes the advice, we note what changed rather than silently editing.

Commercial relationship

We make the tool the guides describe, and the guides link to it. That is an obvious commercial interest and we would rather state it than pretend to neutrality. It is also why we work hard to be accurate about limitations: advice that oversells the technology produces frustrated users, which serves nobody.